Sira — Taste the world’s best, in every cup.

Carefully sourced Arabica beans from the world’s most renowned regions — Colombia, Brazil, and Ethiopia. Each origin highlights its own unique terroir, from rich chocolate notes to vibrant fruity flavors.

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Sira — Taste the world’s best, in every cup.

Finely ground Arabica crafted for a traditional brew. Available in three levels of quality, giving you the freedom to choose from smooth daily cups to the most premium Turkish experience.

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Sira — Taste the world’s best, in every cup.

Creative fusions of Turkish coffee with natural ingredients like Ashwagandha, Cinnamon, Ginseng, Saffron, and Coconut. Designed to offer unique flavors and functional benefits for every mood and moment.

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